{"title":"Clearance","description":"\u003cp\u003e\u003cspan\u003eOur clearance section combines huge discounts on \u003c\/span\u003e\u003ca href=\"https:\/\/www.pet-supermarket.co.uk\/Dog\/Dog-food\/c\/c000003\"\u003edog food\u003c\/a\u003e\u003cspan\u003e, \u003c\/span\u003e\u003ca href=\"https:\/\/www.pet-supermarket.co.uk\/Cat\/Cat-food\/c\/c000017\"\u003ecat food\u003c\/a\u003e\u003cspan\u003e and other pet essentials together with great variety to suit your pet’s needs and tastes. So whether you’re looking for tried-and-tested favourites or open to discovery, you’ve come to the right place. Get ready to save big.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"danish-design-county-dog-deep-duvet-bed-in-green","title":"Danish Design County Dog Deep Duvet Bed in Green","description":"\u003cp\u003eThe Danish Design County Green Deep Filled Duvet is a practical and comfortable bed for adventurous dogs. Made from waterproof nylon, the beds can be wiped clean as soon as muddy paws strike. The duvet is filled with supersoft thermal polyester fibre and the whole bed is machine washable.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eWipe clean, nylon cover\u003c\/li\u003e \u003cli\u003ePerfect for the house and in the car\u003c\/li\u003e \u003cli\u003eDeep filled with supersoft thermal polyester fibre\u003c\/li\u003e \u003cli\u003eMachine washable\u003c\/li\u003e \u003cli\u003eShould you need to return this item, please ensure that it is in the condition it arrived complete with tags and original packaging to be eligible for a full and immediate\u003c\/li\u003e \u003cli\u003eRefund\/exchange\u003c\/li\u003e \u003c\/ul\u003e","brand":"Danish Design","offers":[{"title":"Medium","offer_id":51419112079627,"sku":"I0002457","price":21.16,"currency_code":"GBP","in_stock":false},{"title":"Large","offer_id":51448742543627,"sku":"I0010208","price":31.77,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0039282_fb013856-2bc1-4e15-9137-a22d18e7b47d.jpg?v=1753432824"},{"product_id":"effipro-spot-on-flea-treatment-for-dogs","title":"Effipro Spot On Flea Treatment for Dogs","description":"\u003cp\u003eEffipro is an affordable spot-on solution containing fipronil for the treatment of flea and tick infestations in dogs and cats. It is applied using its unique, award-winning* 'Drop-Lock' pipette, designed to give you precise fingertip control - and that means no leaks or mess!\u003c\/p\u003e \u003cp\u003eThe clear chamber means you can check easily whether you've applied all of the solution - and, once applied - it kills fleas fast, providing up to eight weeks protection for dogs.\u003c\/p\u003e \u003cp\u003eFleas from pets often infest the animal's basket, bedding and regular resting areas such as carpets and soft furnishings which should be treated, in case of massive infestation and at the beginning of the control measures, with a suitable insecticide and vacuumed regularly.\u003c\/p\u003e \u003cp\u003eFor optimum control of flea problems in a multi-pet household, all dogs and cats in the household should be treated with a suitable insecticide.\u003c\/p\u003e \u003cp\u003eBy topical application to skin on the back.\u003c\/p\u003e","brand":"Effipro","offers":[{"title":"4 x 67mg Pipettes - 2-10kg","offer_id":51419113652491,"sku":"I0000761","price":22.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0039814_en_6b6012eb-c1b8-45bc-b7b3-be1b54863870.jpg?v=1753432843"},{"product_id":"felix-as-good-as-it-looks-kitten-fish-in-jelly-wet-cat-food","title":"Felix As Good As it Looks Kitten Fish in Jelly Wet Cat Food","description":"\u003cp\u003eFELIX As Good As It Looks Kitten is a range of irresistible meals, that look, smell and taste so delicious they're just like food you might have cooked yourself!\u003cbr\u003eKittens need a special diet for the first year of their life, so every recipe is specially designed to provide 100% of your kitten's daily needs.\u003cbr\u003eEach recipe, made with quality ingredients, has tender pieces in jelly for a tasty meal your cat will love!They really do taste as good as they look!\u003cbr\u003eThat's not all! FELIX is available in a wide range of tasty recipes.\u003cbr\u003eFELIX - Just irresistible!\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eFeature:\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e100% complete and balanced\u003c\/li\u003e \u003cli\u003eProteins\u003c\/li\u003e \u003cli\u003eVitamins\u003c\/li\u003e \u003cli\u003eNo colourants\u003c\/li\u003e \u003cli\u003eOur pouches are now recyclable in store\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eComplete pet food for kittens.\u003c\/p\u003e","brand":"Felix","offers":[{"title":"12 x 85g","offer_id":51419121254667,"sku":"I9717419","price":4.49,"currency_code":"GBP","in_stock":true},{"title":"12 x 100g pouch","offer_id":51969869381899,"sku":"I0008052","price":23.23,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0040269.jpg?v=1754309654"},{"product_id":"fibrecycle-back-2-nature-small-animal-bedding-litter","title":"Back 2 Nature Small Animal Bedding \u0026 Litter","description":"\u003cp\u003eFor the past 10 years, back-2-nature has been providing comfy and safe little homes for our smallest of pets through their Small Animal Bedding \u0026amp; Litter. Made from 99% recycled paper, back-2-nature’s flatter and ridged pellets allow for moisture to be absorbed rather than sitting on top of regular bedding, leaving the most delicate of feet dryer and less prone to irritations from standing in wet materials. With a flatter surface area, back-2-nature offers a safer experience for little paws and ankle joints as the pellets don’t roll around when hopped or scurried across.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eSuitable for rabbits, rodents, ferrets, birds and reptiles\u003c\/li\u003e \u003cli\u003eSterile at point of manufacture Back-2-Nature is low in dust reducing the irritations that occur from hay and pine shavings.\u003c\/li\u003e \u003cli\u003eback-2-nature Small Animal Bedding and Litter can be composted once the waste is removed, but we recommend you check with your local council. \u003c\/li\u003e \u003c\/ul\u003e","brand":"Back 2 nature","offers":[{"title":"20L","offer_id":51419122499851,"sku":"I0002546","price":10.78,"currency_code":"GBP","in_stock":false},{"title":"30L","offer_id":51448752242955,"sku":"I0002548","price":14.98,"currency_code":"GBP","in_stock":false},{"title":"10L","offer_id":51448752275723,"sku":"I0020296","price":5.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/900_33733.jpg?v=1754400611"},{"product_id":"halti-front-control-dog-harness-in-black-red","title":"Halti Front Control Dog Harness in Black \u0026 Red","description":"\u003cp\u003eThe Halti Harness is designed to stop dogs pulling and to give maximum control. 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This is comfortable for the dog to wear and ideally used with a double-ended lead to give maximum control.\u003c\/p\u003e \u003cul\u003e \u003cli\u003e\n\u003cstrong\u003eFront Control:\u003c\/strong\u003e Stops pulling by controlling the dog from the chest and shoulders\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eDual Steering:\u003c\/strong\u003e Back and chest rings provide dual steering control points for use with the Halti training lead\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eStrong and Secure:\u003c\/strong\u003e High quality nylon webbing for strength and durability\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eSafety Clip:\u003c\/strong\u003e Safety clip connects to the dog's collar for extra security\u003c\/li\u003e \u003c\/ul\u003e","brand":"Halti","offers":[{"title":"Medium","offer_id":51419125645579,"sku":"I0000782","price":10.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0041059_en_7232cff9-174d-45bf-ad8d-33b9a5551de8.jpg?v=1753432884"},{"product_id":"halti-headcollar-black","title":"HALTI Headcollar Black","description":"\u003cp\u003eInstant control. 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Perfect for all types of training. 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You simply need to plug it into the seat belt to prevent them from distracting you as they won’t be able to move or jump around too much, however the design of the harness means that it distributes the mass of the dog over a wider surface so they will be protected in an emergency situation.\u003c\/p\u003e \u003cp\u003eIts padded chest and soft strong nylon pads create extra comfort. It has a fully adjustable strap, fits most seat belt systems and can be used as a walking harness once you have reached your destination.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eKey benefits of RAC Car Dog Harness include:\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e- Soft nylon pad for optimal comfort - Larger surface area - Fully adjustable strap allows for comfortable seating and standing\u003c\/p\u003e \u003cp\u003e- Can double up as a reliable walking harness - RAC branded - Works with any seatbelt - Lightweight and comfortable - Easy to fit - Essential dog safety travel accessory\u003c\/p\u003e","brand":"Pet brands","offers":[{"title":"Large - 51-76cm (20 – 30 inches)","offer_id":51419369603339,"sku":"I0003026","price":3.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0044206_en_03.jpg?v=1754381575"},{"product_id":"petlife-vetbed-grey","title":"Petlife Vetbed Grey","description":"\u003cp\u003eThe original Vetbed is authentic, veterinary animal bedding for dogs and cats. 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By using only a limited number of ingredients to which the animal has never or only rarely been exposed, the probability of hypersensitivity occurring following feeding of Specific™ food allergy management is minimized.\u003c\/p\u003e In order to prevent symptoms of adverse food reactions, it is essential that no foodstuffs other than the hypoallergenic diet are given.","brand":"Specific","offers":[{"title":"6 x 300g - Lamb","offer_id":51419494285579,"sku":"I0003319","price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/8798\/6187\/files\/I0046025.jpg?v=1753433218"},{"product_id":"synoquin-growth-chewable-tablets-for-dog","title":"Synoquin Growth Chewable Tablets for Dog","description":"\u003cp\u003eSynoquin Growth Tablets are for growing dogs, particularly large breeds who are at risk from joint damage. 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It is invaluable to calm and relax dogs and cats suffering from excitability, apprehension, hyperactivity and phobias, such as those from fireworks, thunderstorms or gunfire. Scullcap Valerian tablet do not cause drowsiness or impair normal behaviour or performance making it ideal for those needing to be settled for travelling, showing, training or obedience work. Given prior to a journey will calm nervous travellers and the tablets are useful where new surroundings or situations might cause apprehension or anxiety. 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